Privacy Policy

Introduction

This Privacy Policy explains how Alex Wellman, a Senior Loan Advisor at Brighter Lending, collects, uses, shares, and protects your personal data through the website alexwellman.com, as well as associated forms and email communications managed by JLW Online LLC. Click here for JLW Online's privacy policy. For loan processing and financial data, please refer to the Nationwide Home Loans, Inc. Privacy Policy.

Data Collection

We collect the following categories of personal information through our marketing activities:

Personal Identification Information: Names, phone numbers, email addresses, business names, physical addresses.

Interaction Data: SMS interaction logs, email engagement metrics (e.g., open rates, click-through rates), user preferences and settings.

Marketing and Communication Data: Preferences for receiving marketing communications and related engagement metrics.

We collect this data directly from you through your interactions with our services, through third-party tools provided by JLW Online to support our marketing efforts, and from third-party lead providers who may have collected your information through advertisements or other means.

Use of Data

We use your personal data to:

Send SMS notifications and alerts.

Deliver marketing messages and promotional content.

Provide service updates and important information.

Confirm meetings and consultations.

Communicate about ongoing projects and contracts.

Personalize user experience and content.

Conduct analytics to improve our marketing services.

Our legal basis for processing your data includes your consent, compliance with legal obligations, and our legitimate business interests in providing effective marketing services.

Data Sharing

We may share your data with:

Service Providers: To facilitate service delivery (e.g., SMS gateway providers, email service providers, cloud storage providers).

Marketing Partners: For content creation and promotional purposes, in line with our marketing strategy.

Business Partners: To support the services we provide to you, ensuring a seamless experience.

We may also share data to comply with legal obligations and respond to lawful requests from public authorities.

For loan processing and financial data, please refer to the Nationwide Home Loans, Inc. Privacy Policy.

Data Security

We, along with our third-party service providers, implement various security measures to protect your data from unauthorized access and disclosure, including:

Encryption of data in transit and at rest.

Secure servers and data centers.

Regular security assessments and audits by service providers.

User Rights

You have the right to:

Access and correct your personal data.

Request the deletion of your data.

Opt-out of receiving marketing communications.

Withdraw your consent for data processing.

Appeal a decision regarding your data rights requests.

To exercise your rights, please contact us at: privacy 📧 jlwonline.com

For rights related to your financial and loan data, refer to the Nationwide Home Loans, Inc. Privacy Policy.

Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy. The criteria for determining retention periods include the type of data, the purpose of processing, and any applicable legal requirements.

Information collected for marketing purposes will be retained as long as needed to meet our service commitments. You have the right to request the deletion of your data as outlined in the User Rights section of this policy.

Changes to the Privacy Policy

We may update this policy from time to time. Any changes will be posted on our website with an updated effective date. We commit to communicating significant changes to the policy via email or a prominent notice on the website.

Contact Information

If you have any privacy concerns or inquiries, please contact us at: privacy 📧 jlwonline.com

For financial and loan-related privacy inquiries, please refer to the Nationwide Home Loans, Inc. Privacy Policy.

Effective Date

August 21, 2024